Almost 51% of all web traffic is generated by mobile devices. Mobile device internet connections are more taxing than desktop or LAN connections, so it is crucial that a web host serves your law firm’s website with a reliable, quick, and consistent connection speed.
In 2021 and beyond, rapid, dependable website hosting will be required for online success. If you invest time and money into your law firm’s website as an engine for generating new business from the web, it’s a mistake to skimp on web hosting.
Website Hosting & The Importance of Your Website’s First Impression
When forming an opinion, initial impressions are crucial. According to Google’s research, including an opinion can take as little as 17 milliseconds. If 47% of visitors expect a page to load in less than 2 seconds, you have little time to make that all-important first impression.
We also know that a delay of one second in page response time can decrease conversion rates by up to 7 percent. This significantly increases the pressure to make an excellent first impression quickly. Both the website and the web host are accountable for your website’s successful and timely delivery to prospective customers. However, web hosting is the foundation of your site.
The SEO Benefits of Quality Website Hosting For Your Law Firm
Choosing a quality web host affects not only the quality of the user’s interaction with your company’s website but also the quality of your site as viewed by search engines.
Like other search engines, Googlebot requires consistent and rapid access to your website’s content to index it for relevant searches properly. Ensuring that your site’s content is always served up efficiently to Googlebot will increase your crawl budget and boost your site’s ranking.
Inconsistent connection times, timeouts, and, worst case scenario, downtimes are obstacles for search engines with web hosting. Although users may not always be on the site, Googlebot does not sleep. When deciding on a web host, downtimes and update times are crucial considerations.
Is It Time to Switch Website Hosting?
Due to the constant cyber security threat and software updates, the performance of large website hosting companies is frequently inconsistent. Some website hosting companies make sacrifices in the name of customer-friendliness; however, these sacrifices degrade overall server performance. Over the years, we have occasionally felt compelled to switch hosting providers for our client’s websites in order to receive the same level of service we expect for our own. If you have problems, it may be time for a change.
What To Look for In Law Firm Website Hosting?
- Site Caching Options
- Minimal Server Downtime
- Easy-To-Reach Support
- Quick, Consistent Connection Time
Top 4 Law Firm Website Hosting Companies
- WP Engine
- Fly Wheel
- SiteGround
- Bluehost
Conclusion
The cost of hiring a web hosting company will be a major consideration, but there should be other factors besides the deciding factor. Therefore, you need a company that can handle the biggest and the best. At Simulas, we select the website hosting for your law firm to generate more qualified leads. Contact us at (408) 715-3635 today to find out more.